1% FOR THE PLANET
“We proudly commit 1% of sales revenue to non-profit partners that benefit environmental causes. To be sustainable is to make conscious decisions at every level of the business which can mean prioritising planet over profit.”
Founded by Yvon Chouinard of Patagonia, to date over $250 million has been donated to environmental nonprofits around the world and Töastie is extremely proud to be certified in contributing towards these efforts.
“The intent of 1% for the Planet is to help fund these diverse environmental organizations so that collectively they can be a more powerful source in solving the world’s problems.”
— YVON CHOUINARD
Our pledge for 2019/20 was to Plastic Tides (LINK). Plastic Tides combines adventure and science to address plastic pollution via Stand up Paddleboard (SUP) expeditions, education and outreach. We love this charity, the vital work they do and that they educate groups on plastic in the ocean by connecting them directly with nature via SUP expeditions.
We are delighted to partner with Trees for Cities and 1% for the Planet on our ‘Tiny Corners’ project, to launch in the Spring of 2021. The concept behind 'Tiny Corners' is that everyone should have a ‘Tiny Corner’ of nature regardless of access to green space. We wanted to give children the opportunity to nurture a Tiny Corner of nature from seed, to seedling to living plant, in their own home.
We were struck by the invaluable work that Trees for Cities is doing; planting trees in urban areas, getting people excited and engaged with nature, creating ‘Edible Playgrounds’ in schools (allowing to grow their own fruit and veg and cultivate an interested in nutrition and the origin of their food), and their Growing Amongst Trees project (researching and demonstrating the connection between trees and woods as a way to benefit the mental health in children). The charity engage families, communities and children in nature and are focused on making nature more readily available to all.
Read more about their projects here.